VISUAL MERCHANDISING AND BRAND PROMOTION


LATISHA DRATI

‘Paint Your Own Perfection’

Progressed from  

Presdales School — GCSE

Statement  

I have always been passionate about this topic because I have dealt with body issues myself. It has always been disturbing to me how people will preach about body positivity and self- love then tear apart others for gaining weight. I strongly believe the fashion industry plays a huge part in this serious issue. They have this horrific belief that clothes look better on skinny bodies.

My sculpture is of a curvy woman. I want to show the curvy woman that they belong in swimwear, as they can see in my window. My sculpture gets my message across.

Destination  

Full-Time Employment — Telesales and Marketing


MAISIE HALLIDAY

‘Step into the Cities’’

Progressed from  

The Broxbourne School — GCSE

Statement  

My final display Is a perspective on global fashion. I chose to add loads of colour to grasp the vibes of the s/s 2021 collection. The three sections are separated by PVC coated panels. For Paris, the quirky designs pick out the key tourist elements and reflect the mannequin’s Paris fashion week-inspired outfit. For London I chose a seated mannequin in a pink shirt dress and shorts, with detailed jewellery. New York was inspired by the iconic park setting. The outcome of my display was exactly how I pictured: bright and fun; evoking the travel destinations we have all missed this year!

Destination  

Fashion Retail Academy — BA (Hons) Buying & Merchandising for Fashion


REMIAH STEWART

‘Connected Yet Apart’’

Progressed from  

The Broxbourne School — GCSE

Statement  

Over the past year, COVID 19 has blurred our vision in terms of what can be expected in our future. The world is now as digitally connected as ever, yet also so disconnected from one another due to COVID 19. It was important for me to display this disparity symbolically, through the literal ‘blurring of lines’ used in my window display. 

My inspiration for this installation was heavily influenced by sensory art including the visual distortions and alterations of data such as heat signatures and how the patterns and colours of these blend into one another at different intensities. 

Destination  

UAL: London College of Fashion — BA (Hons) Fashion Public Relations and Communication


LILY TYLER

‘Get Your Glow On’’

Progressed from  

Birchwood High School — GCSE

Statement  

My goal for this display was to create a fun, vibrant spring/summer display for 2021, which took inspiration from data and created a story.

I took inspiration from Aaron Koblin and Chiharu Shiota who both use data by hanging string to change and distort a room. I chose a similar concept by visualising the lines of data, like the process of an infographic.

I created graphs from data I found in my research showing the different age groups who attend festivals, which was my theme. I created a bar graph and gave every age group a colour which showed the use of data in my display. The neon strings gave the illusion of beams of lights at a festival.

Destination  

UAL: London College of Fashion — BA (Hons) Fashion Visual Merchandising and Branding


DESTINA YILMAZ

‘Sometimes Reality is the Illusion’’

Progressed from  

The Broxbourne School — GCSE

Statement  

We live in an illusion because we are removed from objective reality, and our reality is our mind, and our mind is not all knowing.

I recently watched the movie The Matrix, which is a revolutionary movie that comments on technological reliance and uses lighting and special effects to add intrigue to the story line. It is a modern-day message with a very ironic twist that humans become like slaves to the technology that they created to serve them. But it still has a hopeful ending message that the human element will still be essential no matter what. I wanted to represent current fashion trends using a thought-provoking narrative related to the Matrix story.

Destination  

Gap Year

UAL: Chelsea College of Arts — BA (Hons) Interior Design


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