FOUNDATION DEGREE — Visual Merchandising


EMILY WORTHAM

‘Missguided Neon Pop-Up Shop’

Progressed from

Oaklands College — BTEC Level 3 Extended Diploma in Art & Design

Statement

This project establishes a way for fashion company Missguided to successfully create profit without continuing to commit to a large fixed store. The concept is to form a pop-up shop that is constructed out of a shipping container, which is easy to transport to multiple locations. This widens the company’s advertisement as well as creativity and popularity. The theme of neon is a popular current and future trend, which appeals to the younger target market of 16–25 year olds. This pop-up shop concept is a great alternative to a store as it is a lot cheaper.

Destination

Full-time employment — H&M, Manager

Portfolio

https://www.instagram.com/emilyvmwork/


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